The kick-off of the Swiss Diversity Award association took place on Thursday at the residence of the Dutch ambassador in Bern. The launch of the newly founded association was celebrated in the presence of the Dutch Ambassador Anne Luwema, according to a press release.

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"It is of great importance for the Dutch government that we stand up for equal rights at the international level, but we should not limit ourselves to the institutional level," Luwema said during the welcome. "As many people as possible from all levels of society need to get involved to keep the discussion alive."

The Swiss Diversity Award is an association founded by Jazzmin Dian Moore and Michel Rudin, under the auspices of Pink Cross. In Switzerland, the association aims to promote diversity and inclusion in all its forms. The focus is on the preservation and promotion of one of the pillars of human rights, which includes these two values. For this very purpose, an annual event was created to honour people and organisations in their work and activities who have promoted diversity and inclusion.

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The first Swiss Diversity Award Gala will take place on 29 September in the Kursaal in Bern and will bring a wide variety of people from politics, business and entertainment into contact with the award winners. (pd/cbe)

DIVERSITY AS A MATTER OF THE HEART

From drag queens to handicapped people to LGBT activists: At the Swiss Diversity Award, people from all walks of life come together. Initiator Michel Rudin explains why this award ceremony is absolutely necessary today.

In Switzerland, a number of individuals, organisations and companies have been committed to promoting and ensuring diversity for years. The Swiss Diversity Award Night has set itself the goal of making these issues public. "The recognition and promotion of equal opportunities for people of different ethnicities, genders, skin colours, disabilities or religions is our motivation," says Michel Rudin, founder of the Swiss Diversity association, which is under the auspices of Pink Cross. And so Swiss Diversity is not just about one particular group. "We fight for the rights of gays and lesbians, are committed to people with disabilities, to gender equality - and much more," says Rudin.

For Michel Rudin, there is no question that an event like the Swiss Diversity Award is still needed today. "We are still a long way from being able to speak of equal rights in society. Unfortunately, misogyny, racism, homophobia and other forms of discrimination are still widespread. "With our event, we want to set an example and bring Switzerland a step forward.

Successful premiere

Although the event is still young, it has already achieved considerable success: At the premiere in autumn 2018, more than 350 guests flocked to the Kursaal in Bern to celebrate the winners of the Swiss Diversity Awards together. The award was given to people who have excelled in their professional or private environment in various categories and projects. "The Diversity Award is intended to honour this work and to give the nominees and winners recognition for their constant commitment to diversity," explains Michel Rudin. Swiss Diversity is therefore much more than just an ordinary gala evening: "At Swiss Diversity, drag queens meet handicapped people, people in evening dress meet LGBT activists. The event brings together the beauty of the individual people and at the same time has a sense of purpose."

Reliant on support

To ensure that the Swiss Diversity Award can continue to be held in the future, the organisers are dependent on support. "JTI's commitment in this regard is exemplary," says Michel Rudin. "The company was open and enthusiastic about the event right from the start. Rudins' goal is for the Swiss Diversity Award to become established in the long term. "The event should become a fixed date in the Swiss event agenda. We are well on our way to achieving this goal."

The Swiss Diversity Award is given to projects that have achieved achievements and successes in promoting diversity and inclusion in the past year.
The participatory research project TOUCHDOWN 21 is nominated in the International Award category.
[International means: The project does not come from Switzerland. It comes from another country. Namely from Germany.]

TOUCHDOWN 21 is a participatory research project on Down syndrome.
People with and without Down syndrome deal with the questions:

• How do people with Down's syndrome live?
• How did they live in the past?
• How do they want to live in the future?
• How do they live in Germany, Switzerland and other countries?
• What traces have you left behind, in art, in the past?
• How do they learn and work?
• What assistance do they need for equal participation in society?

In cooperation with TOUCHDOWN 21 and the Zentrum Paul Klee Bern, the exhibition "TOUCHDOWN. An exhibition with and about people with Down syndrome" was shown.
More than 41,000 people visited it.
People with and without Down's syndrome guided visitors through the exhibition in tandem.  

We are very happy about the nomination and will be there in the Bern Kursaal!

Here you can find an overview of all nominees of the Swiss Diversity Awards 2018: https://diversityaward.ch/nominationen

The award gala will take place in the Kursaal Bern. Damian Bright, Anne Leichtfuß and Dominik Imhof will represent the project there.

Photo for download: https://www.dropbox.com/sh/o9cd2fxk4koye9j/AADp1C2j2emaWarRXtwVd8HCa?dl=0

Logo TOUCHDOWN 21 for download in various formats and sizes:
https://touchdown21.info/media/article/46/attachment-1441216905.zip

Photo: Mathias Bothor, www.mathiasbothor.com for www.ohrenkuss.de

For the second time, the jury of the Swiss Diversity Awards honoured individuals, associations and organisations that are committed to promoting diversity and inclusion in society in Switzerland. In the Disability category, the Rossfeld Foundation was nominated together with two other institutions.

Interview TeleBärn News

Inclusion and self-determination

The Rossfeld Foundation was chosen because we actively promote the concerns and visibility of children, young people and adults with a physical disability. We have been promoting and supporting their educational, professional and personal integration for 60 years.

About the Rossfeld Foundation

The Rossfeld Training and Residential Homes Foundation, which is organised under private law, is made up of the areas of school education, vocational training, living, working and therapy. Since our foundation in 1960, we have developed steadily. Today, the Rossfeld Foundation is a competent network for children, young people and adults who live and learn, work and live together with us.

More about the Swiss Diversity Award

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The Swiss Diversity Award Night took place for the second time on Saturday evening in the Kursaal Bern. Personalities in various categories were honoured for their commitment to promoting diversity and inclusion in society in Switzerland.

They also actively contribute to a more balanced equality of opportunity, writes the Swiss Diversity Award association in a statement. "Through their work and their appearance, they make a strong case for the visibility of others."

Sprinter on Blades

In the sports category, announced by SRF sports presenter Olivier Borer, Abassia Rahmani was awarded. The 28-year-old is one of the fastest sprinters on blades - as the special racing prostheses are called.

She won the gold medal in the 200 metres at the 2018 European Para Athletics Championships in Berlin. Abassia Rahmani grew up in Wila and now lives in Winterthur. (agy)

Patricia Broder

From the catwalk to the kitchen: top model Tamy Glauser (35) wields the wooden spoon herself for the Swiss Diversity Awards. Together with the top chefs of the Kursaal in Bern, Glauser created a purely vegan menu - the first menu for a Swiss award show that does completely without animal products. "I wanted to offer the guests the best possible vegan dinner that evening and show them how fine and sexy vegan food can be," Glauser tells BLICK. "That's why I put on the chef's coat and helped to develop the menu from the very beginning."

The President stands in the kitchen

The Bernese is not only responsible for the physical well-being of the guests, but is also the new president of the Swiss Diversity Awards, which will take place for the second time this Saturday. "There is probably no attribute that would describe me better than 'diverse'," explains the androgynous model, who presents both women's and men's fashion on the catwalk. "It is especially important to strengthen diversity in a country, because our society benefits from this diversity," says Glauser. "The Swiss Diversity Award recognises and celebrates the diversity of Switzerland, where people with a wide range of ethnicities, religions, genders, physical limitations or sexual orientations live."

Glauser's partner Dominique Rinderknecht (31) will host the event, which will be held with strict security due to the corona. "Dominique is a great supporter of diversity and has done a lot for the LGBTQ community as the former Miss Switzerland. In addition, we harmonise very well together not only privately but also professionally - even though I am her boss this time," says Glauser with a wink. "And of course she is also my favourite presenter."

"Would probably have become a cook"

Between the awards, the 300 or so guests in the sold-out Kursaal will be entertained with show acts by sports presenter Olivier Borer (38), nude artist Milo Moiré (37) and actress Melanie Winiger (41).

The culinary highlight of the evening will be Glauser's self-created three-course menu, including salad of Sardinian fregola pasta lentils, crispy cauliflower tempura and raspberry mille-feuille with chocolate cream and passion fruit sorbet. "I am already very excited to see how my guests will react. It's an indescribably great feeling when people like the food you've cooked for them," says Glauser, adding: "If there was a vegan cooking apprenticeship, I probably would have become a chef."

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The second Swiss Diversity Award Night will take place at the Kursaal in Bern on Saturday, 5 September 2020. An "unforgettable evening with exciting laudations and exceptional show acts" is in store. Eight awards will be presented in various categories, according to a press release. The 22 nominated individuals, associations, organisations and companies are committed "to a more inclusive and diverse Switzerland". The awards are presented in these categories: Art & Education, Sport, Disability, Politics, LGBT+, Equality, Entertainment and Lifetime.

Published so far in the category Sport are the Paralympic athletes Abassia Rahmani, Theo Gmür and Fabian Blum, and in the category Art & Education the Modi Lab Foundation, the peer-to-peer programme Du-bist-Du and children's author Francesca Sanna. In the LGBT+ category, the Zurich Pride Festival, the Lesbian Organisation Switzerland and the Transgender Network Switzerland have been published. In addition, the Rossfeld and Wintegra foundations have already been announced in the Disability category. Further nominations will follow.

Star line-up at its best

Among others, presenters Olivier Borer and Marco Fritsche, performance artist Milo Moiré, actress Melanie Winiger and the Swiss couple Tamynique will be present at the Award Night, according to the press release. Also nominated in various categories are social media star Brian, comedian Renato Kaiser and young entrepreneur and politician Andri Silberschmidt. The Lifetime Award will also be presented to an exceptional personality who has already celebrated many successes in his or her life and television career.

Between the award ceremonies, the participants will be entertained with performances by "The Voice of Switzerland" participant Sascha Krucker, "The Voice of Germany" participant Monica Lewis-Schmidt or the international drag burlesque performer Betty Fvck. Dominique Rinderknecht will be the host for the evening.

Tickets for the Award Night are available at diversityaward.ch. (pd/cbe)

That's what it's about

• On Saturday evening, the Swiss Diversity Award Night took place for the second time.
• Nominated were people who work for greater diversity and equal opportunities in entertainment and sport, in the arts and in politics. The awards were presented by actress Melanie Winiger and sports presenter Olivier Borer, among others.
• The winners include Bladerunner Abassia Rahmani, the Zurich Pride Festival and the film #FemalePleasure by director Barbara Miller.
• The "Allianz Lifetime Award" went to Kurt Aeschbacher.

On Saturday evening, the Swiss Diversity Award Night took place for the second time. A wide range of personalities were honoured for their commitment to greater diversity and equal opportunities. These are the winners of the 7 categories:

- Art & Education: You-are-you. The programme addresses the mental and physical health of young LGBT± people through peer counselling, knowledge transfer and workshops.
- Sport": Bladerunner Abassia Rahmani
- " Disability" Goes to the Rossfeld Foundation, which promotes the professional and personal integration of people with a physical disability.
- "Politics": SP National Councillor Mathias Reynard
- "LGBT+": Zurich Pride Festival
- "Equality": Wins "Helvetia calls", a campaign by the Swiss organisation Alliance F with the aim of achieving a more balanced gender distribution in the Swiss legislature and executive.
- "Entertainment": Film #FemalePleasure by director Barbara Miller.

The highlight of the evening was the presentation of the "Allianz Lifetime Award", which went to presenter Kurt Aeschbacher.

Beautiful: The awards come from designer Sabina Brägger. They are unique pieces made from recycled materials.

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(dpo) 22 individuals, associations, organisations and companies have been nominated for the second edition of the Swiss Diversity Award on Saturday evening. Eight awards will be presented at the Kursaal in Bern in the categories Art & Education, Sport, Disability, Politics, LGBT+, Equality, as well as Entertainment and Lifetime, according to a statement.

The nominees include Paralympic athletes Abassia Rahmani, Theo Gmür and Fabian Blum, politicians Andri Silberschmidt (DFP) and Mathias Reynard (SP) as well as the Diversity Office of the Swiss Armed Forces.

Speakers will include presenters Olivier Borer and Marco Fritsche, performance artist Milo Moiré and actress Melanie Winiger, according to the Swiss Diversity Award press release. The event will be hosted by former Miss Switzerland Dominique Rinderknecht.

The Swiss Diversity Award is under the patronage of the gay organisation Pink Cross. According to its own information, the association pursues the goal of promoting "diversity and inclusion in all its forms".

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That's what it's about

• On Saturday, the Swiss Diversity Awards will be presented for the second time.
• Nominees include people who are committed to greater diversity and equal opportunities in entertainment and sport, the arts and politics. The awards will be presented by actress Melanie Winiger and sports presenter Olivier Borer, among others.
• "Diversity Award" President Tamy Glauser (35) reveals in an interview who will be honoured at this year's event and what will get things rolling.

Tamy, the dress code for Saturday's event is listed as "glamorous" and "diverse". Meaning?

(laughs) The translation is: Come as you like, the main thing is glam.

Why does Switzerland need a Diversity Award?

It's about showing that diversity is something positive and helps us all move forward. It's an image I always have in my head: If I were to sit at a table with five other Tamys, it would be super-boring. The more diverse the characters at my table, the more exciting the conversation becomes.

Who will be honoured on Saturday?

Among others, those who work in and on our society in the background but are not visible. They get a platform and are honoured for their commitment. But all in all, all those who work for diversity.

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Do you have a secret nominee crush?

Oops, I have to be diplomatic now. I am extremely pleased that the film "Female Pleasure" by director Barbara Miller is included.

What does the event ideally bring about?

Ideally, those present or watching will be moved to become more engaged in diversity: that they recognise and promote equal opportunities for people of different genders, ethnicities, religions, skin colours and national origins, but also diverse ages and people with disabilities.

The second Swiss Diversity Award Night will take place on 5 September 2020 in the Kursaal Bern. A wide range of individuals, organisations, associations and companies will be honoured for their commitment in this area.

The Paralympic athletes Abassia Rahmani, Theo Gmür and Fabian Blum are nominated in the sports category.

In the Art & Education category, the MODI Lab foundation, the peer-to-peer programme Du-bist-Du and children's author Francesca Sanna.

The Zurich Pride Festival, the Lesbian Organisation Switzerland (LOS) and the Transgender Network Switzerland (TGNS) are also nominated in the LGBT+ category. The Disability Award will be given to the Rossfeld Foundation, Wintegra and Atelier Amiamo.

The politicians Andri Silberschmidt and Mathias Reynard and the Diversity Office of the Swiss Armed Forces have been nominated in the Politics category. In the Equality category, Helvetia calls, the Swiss Women Network (SWONET) and WE/MEN have been nominated.

Instagram star Brian Havarie is also nominated in the Entertainment category together with the film Female Pleasure. According to a statement by the organisers, the highlight will be the presentation of the Lifetime Award, which this year will be given to a well-known personality from the television landscape.

Presenters Olivier Borer and Marco Fritsche, performance artist Milo Moiré and actress and model Melanie Winiger will be among the guests at the Award Night.

The award ceremony will be hosted by Dominique Rinderknecht. (pd/eh)

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Recognition for their achievements

Three Para athletes have been nominated for the Swiss Diversity Award 2020 in the sports category:

• Abassia Rahmani, athletics standing
• Theo Gmür, Alpine Skiing
• Fabian Blum, Wheelchair Athletics

Abassia Rahmani says of her nomination: "I am honoured to be nominated. It is a fulfilling feeling to have my achievements as an athlete recognised".

Swiss Diversity Award

The Swiss Diversity Award celebrates and honours the diversity of Switzerland, where people of different ethnicities, religions, physical limitations or sexual orientations live. The association, which is under the patronage of "Pink Cross", focuses on the preservation and promotion of diversity. The award honours people and organisations who are committed to diversity and inclusion.

The Swiss Diversity Award ceremony will take place on 5 September 2020 in the Kursaal Bern. At the Swiss Diversity Award Night, 22 nominees will receive awards in eight different categories. The highlight will be the Life Time Award.

If you would like to be present at the presentation of the award in the sports category to one of our athletes, get your ticket now at https://diversityaward.ch/tickets-2020/.

Further information on the programme can be found at https://diversityaward.ch/programm/.

The Swiss Diversity Award is an association under the patronage of Pink Cross. Its aim is to promote diversity and inclusion in all its forms. To this end, an event was created to honour people and organisations in their work and activities who have championed diversity and inclusion. The first Swiss Diversity Award Gala took place at the end of September and brought a wide range of people from politics, business and entertainment into contact with the award winners. Around 350 guests attended the presentation
of the twelve awards, which were presented in various categories.

Along with Helsana and Erima, the Würth Group Switzerland was nominated for the award in the sports category. And we are very pleased to announce that we have won this award! We were honoured for our commitment to Special Olympics Switzerland, which we have been involved in since 2012. The award comes with prize money of 1,000 Swiss francs. We will use this money to support a team or some individual athletes of SOSWI, for example for a training camp or new equipment.

Andrea Frei and Catia Tschuor, both Würth Sponsoring, accepted the award on behalf of the Würth Group Switzerland.

On 4 September 2021, the Swiss Diversity Awards will be presented in Bern for the third time. The show will be hosted by Swiss actress Melanie Winiger (42). The nominees are... Sports Award: The nominee is EHC Basel ice hockey player Fabienne Peter, who in autumn 2018 became the first trans woman to play in a Swiss ice hockey league. Also...

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There was long speculation, long guesswork: are they or are they not? An intimate embrace between top model Manuela Frey, 24, and YB legend Guillaume Hoarau, 37, after last year's football cup final in Bern had fuelled the rumour mill. Then, exactly one year later, the Aargauer provided clarity: "It's true," she says about the liaison with Hoarau. "We've been together for a year and are very happy." Switzerland had a new dream couple.

Hoarau now plays for FC Sion, making Frey at least temporarily a Wallisian by choice. She lives partly with him in Sion and partly in her parents' house in Brugg AG, the model told "Glückspost". However, the "Switzerland's next Topmodel" presenter did not want to reveal more, even when asked by Schweizer Illustrierte. How and where she and Hoarau met, whether she helped him move from Thun to Valais last summer and what they do together in their free time remain her secrets. You also looked in vain for pictures of both the model and the footballer together on their Instagram accounts.

Now, however, the two lovers officially showed themselves as a couple in public for the first time last weekend. Frey and Hoarau attended the Swiss Diversity Awards in Bern and stood in front of the camera together with model Tamy Glauser and influencer Sylwina Spiess. Later in the evening, during the gala, Frey was allowed to appear as a laudator and present one of the coveted awards.

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Model and presenter Manuela Frey: on a high. She is in love with footballer Guillaume Hoarau and is currently in front of the camera with her TV show "Switzerland's next Topmodel". Now the 24-year-old reveals what's next for her career and whether moving in with her new boyfriend is already on the agenda.

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Things are going really well for top model Manuela Frey, 24. She has been happily dating footballer Guillaume Hoarau, 37, for a year and the third season of her TV show "Switzerland's next Topmodel" has just started. There, Frey presents herself as an experienced model mum in the search for young talents and supports her pupils in word and deed. But compared to the real modelling job, this is nothing, says the 24-year-old in the SRF social magazine "Gesichter und Geschichten","there they just look you in the face and say 'thank you, bye, we don't want you', you have to cope with that".

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Frey herself has started to see the modelling business a bit, as she confesses to presenter Nicole Berchtold: "I've been doing it for nine years now and I still like it, it's always been a dream job of mine. But of course, I know I can't do it until I'm forty. At some point you just have it in your blood and you know exactly: I'm going to this shoot and do a few poses."

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Already started at the age of 15

Frey started her modelling career after winning the "Elite Model Look" at the tender age of 15 and is now right at the top. A lot has changed in recent years, the Aargauerin sums up. "In the past, you had to start young so that you could have a long, steep career, but today it's okay if you don't start modelling until you're 22, because people are more interested in personalities and want to know what else you do in life - whether you study psychology or make music. Clients are more interested in you."

In the meantime, Frey has given up her flat in New York - and she will not be at this year's Fashion Week either. However, Frey does not want to give up her career on the catwalk. She's just putting out some feelers. "I fell in love with Switzerland all over again, I left very young and really grew up in New York. It was a cool time, I got to experience a lot. But now I'm a woman and I want to look more into the future. But I won't stop modelling, don't worry!" Frey, who has also trained as a nutritionist and real estate agent, sees her future mainly in show business. "I like to talk and I like to entertain. Presenting more, that's what I'm interested in."

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Frey is still reticent about his love for YB legend Hoarau. "I usually always wait and don't go to the press to make a statement in the first two months, but I thought it's been over a year now and something more serious than before."

She doesn't reveal much more, including how and where the two met. Are there already plans to move in together? "I'm often with him in Sion and in Zurich for work. But I'm used to travelling with two suitcases from modelling."

That's what it's about

• On Saturday evening, the Swiss Diversity Awards took place in the Kursaal Bern.
• It was the third edition of the awards.
• We summarise who was able to take home a prize.

On Saturday evening, the Swiss Diversity Awards took place for the third time. Guests such as beauty influencer Brian Havarie (21), model Manuela Frey (24), association president Tamy Glauser (36) accompanied by presenter Sylwina Spiess (32) and Melanie Winiger (42), the evening's host, arrived at the Kursaal in Bern.

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During a vegan gala dinner, winners were announced in eight different categories for their commitment to diversity and inclusion in Switzerland.

The winners of the evening

"Art & Education": The eastern Swiss association Wert-Voll accompanies young people with increased support needs and provides apprenticeships in four of its own companies in a socio-educational setting with coaching."Sport": Bülach professional basketball player Marco Lehmann (27), who came out as homosexual at the beginning of the year.

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"Disability": Lucerne jewellery designer Sophie Mia Willener, who makes the boundary between hearing aid and accessory disappear for her "Can you see me hear you?" project.

"Politics": The Basel Green Party politician Maya Graf (59), who campaigns for the compatibility of work and family life and the fight against gender stereotypes."LGBT+": The Bernese school project ABQ, which visits schools and educates about LGBTQI issues. "Equality": The Zwüschehalt association, which offers men and fathers with their children protection from domestic violence.

"Entertainment": The Youtube channel AdemessiTV by Jan Löning and Yanick Proamer. The two encourage discourse with short comedy videos."Allianz Lifetime Award": Doris Gisler Truog (93), former head of an advertising agency, contributed to the introduction of women's suffrage with her campaigns.

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50 years after the introduction of women's suffrage, Allianz Suisse would like to know what the situation is with gender equality in everyday life. Does the so-called women's or men's bonus still exist? Are more competences attributed to the other gender in certain areas?

With the help of voice distortion technology, a recording studio and around three dozen phone calls, Allianz and Sir Mary got to the bottom of this question. The agency found the perfect protagonists in presenters Melanie Winiger and Marco Fritsche, as both like to break with traditional gender roles anyway.

The result is a good six-minute mix of entertainment and awareness-raising, which is intended to make an important area of Allianz Suisse's existing diversity commitment tangible for the network community.

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Role reversal of a different kind

Driven by the question of how it feels to be perceived as the opposite sex, the protagonists went through three different challenges with a voice distortion device. The tasks were based on common female and male stereotypes in the areas of humour, patience and competence. Among other things, the two had to test which gender made the people on the other end of the line laugh faster. The trick: the moderators themselves did not know whether they were conducting the conversation in a male or female voice. In eight out of ten cases, Winiger and Fritsche were unable to determine the reactions to their calls by gender. "It was surprising for me because I had taken one or two preconceived opinions into the experiment," they concluded.

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Innovative technology and relaxed narrative form

Filming took place in the heart of Zurich at Jingle Jungle, whose sound studio was quickly converted into a TV studio and equipped with the appropriate technology. Live, minimalist setting, without script and real reactions was the motto. Sir Mary's approach was to present content in an unagitated and documentary-like way.

Nani Nold, Diversity, Inclusive & Work Well Manager at Allianz Suisse sees the advantages in this kind of agenda setting for gender issues: "Even today, gender inequality is still relevant and equal opportunities in work and everyday life should be on our agenda. With the experiment, we address the topic in an authentic and entertaining way and raise awareness."

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Allianz's commitment to diversity

Allianz Suisse is the main sponsor of the Swiss Diversity Awards. The insurer is also committed to inclusion far away from the diversity campaign. Its diversity projects in the workplace range from its own LGBTIQ+ networks and the inclusion of people with disabilities to career support for female talent. The insurer was even awarded the "Edge Asses" label for its commitment to gender equality.

The Voice Swap film is now streaming on Instagram and Facebook.

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The Swiss Diversity Awards association pursues the goal of promoting diversity and inclusion in all their forms. The focus is on the preservation and promotion of one of the pillars of human rights, which includes these two values. To this end, an annual event was created to honour people and organisations in their work and activities who have promoted diversity and inclusion.

An Aargau woman has also been nominated in the politics category: Yvonne Feri, 55, SP National Councillor from Wettingen. With the nomination for the Diversity Award, the association recognises Feri's work as President of the Foundation for Child Protection Switzerland, Executive Director of the Foundation for Freedom and Human Rights and President of the Association for Social Justice.

On her commitment to children, Yvonne Feri says:

"As President of the Foundation Board of Child Protection Switzerland, I want to be a strong and courageous voice for the youngest in our country together with my team. Against violence at home, against violence on the net, against child trafficking and for the rights of children."

As executive director of the Foundation for Freedom and Human Rights, they would make the voices of those who are ignored by society heard, and as president of the Association for Social Justice, they would make the voices of those who are stigmatised heard.

Also nominated in the politics category are Maya Graf (SP member of the Council of States for Baselland) and Kathrin Bertschy (GLP National Councillor for Bern). (az)

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Our Foundation Board President Yvonne Feri has been nominated for the Swiss Diversity Awards 2021 in the category Politics. The Swiss Diversity Awards aim to recognise people and organisations for their work in diversity and inclusion. We congratulate Yvonne Feri on her nomination and thank her for her commitment to children in Switzerland.

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The nominees for the Swiss Diversity Awards have been announced. Prizes for diversity and inclusion will be awarded in eight categories in September.

On 4 September 2021, the Swiss Diversity Awards will be presented for the third time in the Kursaal Bern. The nominees have now been announced: They will be honoured in the categories Art & Education, Sport, Disability, Politics, LGBT+, Equality and Entertainment; there is also the Allianz Lifetime Award.

Categories and Nominees

Nominated for the LGBT+ Award are David Reichlin (Co-President Pink Cross) as well as the organisations Queeramnesty Switzerland and the ABQ School Project.

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Nominated for the Equality Award are the men's house ZwüscheHalt, politician Susanne Vincenz Stauffacher and the magazine Annabelle.

Nominated in the Art & Education category are: Verein Wert-Voll, which helps young people with special challenges to find apprenticeships with support, and Maxim Integrations-Theater in Zurich.

Nominated for the Sports Award are trans ice hockey player Fabienne Peter (EHC Basel), Wanja Greuel (CEO BSC Young Boys) and Marco Lehmann (basketball player): Lehmann came out as gay at the beginning of the year (MANNSCHAFT reported).

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Nominated in the Disability category are: The organisations insieme21.ch, promembro.ch and hearing aid designer Sophie Willener.

Kathrin Bertschy (who already received the Tolerantia Award in 2018 (MANNSCHAFT reported), Yvonne Feri and Maya Graf are nominated in the Politics category.

Nominated for the Entertainment Award are AdemessiTv, presenter Gülsha Adilji and actress Rachel Braunschweig.

The Allianz Lifetime Award will not be announced until 4 September.

The jury of the Swiss Diversity Awards consists of representatives from business, politics, entertainment, NGOs, art and culture. The jury stands with its social commitment for more diversity and inclusion in Switzerland and is composed as follows: Bruno Barth (Director of the Special Olympics), Christiane Bisanzio Diversity & Inclusion Manager JTI), Vanessa Grand (singer), Henry Hohmann (Transgender Personality), Hans-Peter Nehmer (Allianz Schweiz), Gudrun Sander (HSG), Christoph Stühn (Kunsthaus Zürich).

Last year, among others, the arms company RUAG International was the main partner at the Swiss Diversity Awards. Not everyone liked that (MANNSCHAFT reported).

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MR. WILLEKE, WHAT DOES DIVERSITY MEAN TO YOU?
Forme personally, the term stands for a principle: that every person is valued and accepted, regardless of individual differences, lifestyles or attitudes. That we can lead our lives exactly as we wish and would like to.

HOW CLOSE IS OUR SOCIETY TO THIS IDEAL?
Wehave made great strides in Europe and other western countries. Liberalization took place, which led to more openness and tolerance and enabled ways of life that were previously unacceptable or even forbidden. We should consistently continue on this path and continue to work actively for a diverse and inclusive culture in which the differences between us humans are seen as an opportunity. This applies equally to society and to a company.

WHAT CAN A COMPANY LIKE COCA-COLA DO TO PROMOTE THIS IDEAL?
Thecompany is a place where different people can come together and realize ideas and projects together. A company should value this diversity, because the different backgrounds, perspectives and ways of thinking allow us all and the company to learn and grow. At Coca-Cola, we have a global Diversity, Equity and Inclusion strategy that encapsulates how together we can create a better future for all, create equal opportunities and bring people together at work and in society.

"Coca-Cola is a brand that is more than 135 years old and has always stood for diversity".

TO WHAT EXTENT IS THIS A REALITY AT COCA-COLA TODAY?
Coca-Colais a brand that is more than 135 years old and has always stood for, even symbolized, diversity. For decades, our brand has stood for promoting social change with inclusive messages and creating awareness for equal opportunities, acceptance and respect. This often required a lot of courage. The company was already supporting the causes of the Martin Luther King movement during the American civil rights movement in the 1960s, for example with the famous advertising poster "Boys on a Bench" with young people of different skin colours sitting together on a bench and drinking Coca-Cola.

A LOT OF TIME HAS PASSED SINCE THEN. WHAT ARE YOU DOING TODAY?
Asalready mentioned, inclusion has a long tradition at Coca-Cola and is an important part of the company and its employees. Our commitment goes far beyond marketing and communication. We were one of the first companies to appoint a woman to our board of directors and had a "woman of colour" as a brand ambassador as early as 1955. The Rainbow network has been in existence in Germany since 2014 and supports lesbian, gay, bisexual and transgender employees. There is a global Diversity and Inclusion Group, we are a proud partner of World Pride and in Switzerland we have been a partner of the Swiss Diversity Awards together with Coca-Cola HBC from the very beginning. But the same applies to us as to society: We have achieved a lot, but have not yet reached our goal.

TO WHAT EXTENT CAN A COMPANY BE A PIONEER OF CHANGE? OR IS IT ONLY REACTING TO CHANGES IN SOCIETY?
Proximityto society is very important for the success of a company, because it is part of it. We at Coca-Cola have always done this very well. But, and I think this is very important: the fact that we are committed to diversity within the company and in public is not a reaction to a trend. Rather, it was and is a core part of our brand that is currently receiving a lot of attention.

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The most important facts in brief

• Aargau supermodel Manuela Frey and Sion star Guillaume Hoarau are a couple.
• Only recently did the two make their love official.
• Now the lovebirds showed themselves together for the first time at the "Swiss Diverstiy Awards".

On Saturday, the "Swiss Diversity Awards" were presented in the Kursaal Bern. Prizes are awarded for inclusion and diversity.

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Along with "Bauer, ledig, sucht"host Marco Fritsche (45) and model Tamy Glauser (36): Manuela Frey (24) and Sion footballer Guillaume Hoarau (37).

It is the first couple appearance of the top model and the footballer.

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The two recently made their love official. In an interview with "Glückspost", the top model from Aargau enthused: "It's true. We've been together for a year and are very happy."

And: Frey lives partly with her parents in Brugg AG and partly with her boyfriend in Sion VS.

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That's what it's about

• Swiss actress Melanie Winiger (42) will host the Swiss Diversity Awards this year.
• The awards will be presented on 4 September in the Kursaal in Bern.
• Nominations are open to individuals and organisations that work for more diversity and inclusion in society. "Through their activities, tasks and commitment, they make themselves strong for the concerns and visibility of other people," say the organisers.
• Find out who is nominated this year and why in the picture gallery above.

On 4 September, the Swiss Diversity Awards will be presented for the third time at the Kursaal in Bern. People and organisations that stand for diversity and integration will be honoured. "The focus is on the recognition and promotion of equal opportunities for people of different ethnicities, genders, sexual orientations, skin colours, national origins, ages, disabilities or religions," say the organisers.

These are the nominees

Two or three people and organisations are nominated in each of the eight award categories Art & Education, Sport, Disability, Politics, LGBT+, Equality, Entertainment and the Allianz Lifetime Award. Now it is clear who they are and why they have been nominated (see photo gallery above).

The organisers of the award give the following reasons for their selection: "The nominees are committed to promoting diversity and greater inclusion in society in Switzerland. Through their activities, tasks and commitment, they make a strong case for the concerns and visibility of other people."

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This year, the awards will be hosted by Swiss actress Melanie Winiger (42). She was already a presenter at the awards in 2020.

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Image rights:

Swiss Diversity Awards

(Bern)(PPS) The Swiss Diversity Awards team is pleased to announce that Melanie Winiger will moderate the Swiss Diversity Awards 2021. The actress was a laudator at the awards in 2020. The former Miss Switzerland will lead through the evening and welcome the laudators and winners on stage.

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On September 4, 2021, the Swiss Diversity Awards will be presented for the third time in the Kursaal Bern. The nominees are now known. The categories are Art & Education, Sport, Disability, Politics, LGBT+, Equality, Entertainment and the Allianz Lifetime Award.

Categories and nominees

Nominated in the Art & Education category: Verein Wert-Voll, which helps young people with special challenges to find apprenticeships with support, and the Maxim Integrations-Theater in Zurich.

Nominated for the Sports Award are Fabienne Peter (EHC Basel ice hockey player), Wanja Greuel (CEO BSC Young Boys) and Marco Lehmann (basketball player).

The following are nominated in the Disability category: the organizations insieme21.ch, promembro.ch and the hearing aid designer Sophie Willener

Kathrin Bertschy, Yvonne Feri and Maya Graf are nominated in the Politics category.

Nominated for the LGBT+ Award are David Reichlin (Co-President Pink Cross) and the organizations Queeramnesty Switzerland and the ABQ school project.

Nominated for the Equality Award are the men's shelter ZwuscheHalt, politician Susanne Vincenz Stauffacher and the magazine Annabelle.

AdemessiTv, presenter Gülsha Adilji and actress Rachel Braunschweig have been nominated for the Entertainment Award.

The Allianz Lifetime Award will not be announced until September 4th.

The motivation of the Swiss Diversity Awards

As an association, the Swiss Diversity Award aims to honour people and organizations for their work in the area of diversity and inclusion. The focus is on recognizing and promoting equal opportunities for people of different ethnic groups, genders, sexual orientations, skin colours, national origins, ages, disabilities or religions.

Press contact:

Swiss Diversity Awards
Monbijoustrasse 73
PO Box
3001 Bern

Stephan Lendi, Newbury Media & Communications GmbH
medien @ swissdiversityawards.ch
Tel. +41 79 501 56 59

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The nominees for the Swiss Diversity Awards have been announced. Prizes for diversity and inclusion will be awarded in eight categories on 4 September 2021. annabelle is nominated in the Equality category.

On 4 September 2021, the Swiss Diversity Awards will be presented for the third time at the Kursaal Bern. The categories include Art & Education, Sport, Disability, Politics, LGBT+, Equality, Entertainment and the Allianz Lifetime Award. annabelle is nominated together with Susanne Vincenz-Stauffacher and the association Zwüschehalt in the category Equality.

The jury of the Swiss Diversity Awards is made up of representatives from business, politics, entertainment, NGOs, art and culture and stands up for more diversity and inclusion in Switzerland with their social commitment. The jury consists of Bruno Barth (Director of the Special Olympics), Christiane Bisanzio (Diversity & Inclusion Manager at JTI), Vanessa Grand (singer), Henry Hohmann (art historian and co-founder of the Transgender Network Switzerland), Hans-Peter Nehmer (Allianz Schweiz), Gudrun Sander (HSG), Christoph Stühn (Kunsthaus Zürich).

Recognition and promotion of equal opportunities

As an association, the Swiss Diversity Award pursues the goal of honouring people and organisations for their activities in the field of diversity and inclusion. The focus is on the recognition and promotion of equal opportunities for people of different ethnicities, genders, sexual orientations, skin colours, national origins, ages, disabilities or religions.

We are very happy about the nomination. Here you can find more information about the Award Night and the nominees of all categories.

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It took place on Saturday: The third Swiss Diversity Award Night. Prizes for diversity and inclusion were awarded - once again in the Kursaal Bern.

And these are the winners:

Art & Education: Wert-Voll Association

The Wert-Voll association (Hotel/Restaurant Greuterhof, Islikon, Gottlieber Krone) is awarded for its commitment to young people with personal limitations who cannot find an apprenticeship. the association creates supervised apprenticeships in its own companies and enables the young people to find a regular career and life path. Renato Blättler: "We are overjoyed that our commitment is not only recognised in the canton of Thurgau, but also beyond the cantonal borders".

Sport: Basketball player Marco Lehmann

Professional basketball player Marco Lehmann wins the Swiss Diversity Award in the sports category. "He is a role model and role model in professional sport. He shows that sport is about performance and that everyone is allowed to be part of it, regardless of sexual orientation," says laudator Bruno Barth.

Disability: Jewellery designer Sophie Mia Willener

Sophie Mia Willener designs hearing aids that can be seen and heard as jewellery. "Can you see me hearing you?" is the name of the designer and student's project.

Politics: Maya Graf, Member of the Council of States, Green Party BL

Maya Graf is being honoured for her commitment to women in Switzerland. She is passionate and committed in her call for a better work-life balance, parental leave and individual taxation, effective measures against violence and a rejection of gender stereotypes and discrimination.

LGBT+: ABQ school project

The ABQ school visits enable young people to have a direct and open encounter with queer people. With the help of this personal encounter, the opportunity arises for an open dialogue and the reduction of fear of contact and prejudices.

Equality: Zwüschehalt Association

The association Zwüschehalt runs a men's shelter and offers men and children protection from domestic violence by women. In contrast to women's shelters, men's shelters have to manage without subsidies in most cases.

Entertainment: AdemessiTV

AdemessiTV is a young YouTube and Instagram channel. The channel is run by Jan Löning, presenter and video creator, and Yanick Proamer, VFX artist. The two have been online with their programme for almost two years now. Mostly they make short comedy videos on a wide variety of topics. The videos are not only funny, but also stimulate thought and deeper discourse.

Allianz Lifetime Award: Doris Gisler Truog

With her campaigns and her commitment, Doris Gisler Truog made a decisive contribution to the introduction of women's suffrage and to more diversity in the media world. Even at 93, the grand dame of Swiss advertising is far from tired of campaigning for equal rights.

"With the Allianz Lifetime Award, we would like to honour Ms Gisler Truog for her tireless commitment and courage. It takes people like her who stand up for others. We at Allianz have also been committed to diversity and equality for years," says Thomas Wegmann, Head of Market Management, Allianz Suisse.

Petra Dreyfus accepted the award on behalf of Doris Gisler Truog. The "Advertiser of the Year 2019" is also a strong woman at the helm of a large advertising agency that is committed to equal opportunities, according to a statement.

The motivation of the Swiss Diversity Awards

As an association, the Swiss Diversity Award pursues the goal of honouring people and organisations for their activities in the field of diversity and inclusion. The focus is on the recognition and promotion of equal opportunities for people of different ethnicities, genders, sexual orientations, skin colours, national origins, ages, disabilities or religions. (pd/cbe)

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Swiss Diversity campaigns for more diversity and better inclusion in Switzerland. The storytelling agency Ferris Bühler Communications is also committed to this goal and works together with the platform to make the organisation's messages and measures known to a broad public. To kick off the cooperation, agency owner Ferris Bühler signed the "Declaration of Diversity and Inclusion in Switzerland", which was drawn up on Monday, 21 March, in a workshop in Bern with around 30 participants.

In addition to Bühler, other workshop participants signed the declaration, such as Estée Lauder Switzerland, Allianz Suisse, Coca-Cola Switzerland and the Zurich Kunsthaus, but also well-known personalities such as swinger Curdin Orlik, Bern's mayor Alec von Graffenried and Swiss model Manuela Frey. "Inclusive communication has become an integral part of modern corporate life and we communication agencies must contribute to raising awareness among companies," says Bühler.

In addition to the communication around the declaration, Ferris Bühler Communications is also responsible for the accompanying communication of other measures to which Swiss Diversity has committed itself: The introduction of a Swiss Diversity certification for companies is the first step towards continuing to shape Switzerland as a place of diversity. The agency will also be part of the certification process with a communication workshop.

"The certification is intended as an incentive for companies to develop and position themselves steadily and holistically in several areas of diversity and inclusion," explains Simone Müller-Staubli, co-founder of the Swiss Diversity Platform. "Switzerland has not yet developed its potential."

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On Monday, 21 March 2022, Ferris Bühler Communications became the first communications agency to join other Swiss companies in adopting important milestones for a future with more diversity and inclusion in a declaration. In a cooperation with Swiss Diversity, the Baden-based storytelling agency supports the launch of a certification for more diversity in Swiss companies and will be part of the future certification process with a communication workshop.

All information on the cooperation between Swiss Diversity and Ferris Bühler Communications can be found in the media release in the appendix.

We would be very pleased to receive your report.

Kind regards

Larissa Laudadio

Ferris Bühler Communications GmbHStadtturmstrasse 8CH-5400 Baden, SwitzerlandTel. +41 56 209 15 15Direct +41 56 544 6166larissa@ferrisbuehler.comwww.ferrisbuehler.comWeiteres Material for downloadDocument: Media release Fer~nklusion 22032.docx

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Even in 2022, there are strong distinctions based on gender, sexual orientation, age, ethnic origin, nationality and social background. At the Swiss Diversity Think Tank, personalities from business, politics, culture and science met and wrote concrete goals for a better future.

"We are convinced that the exchange on the topic of diversity will help society, but also the economy," says Hans-Peter Nehmer, Head of Corporate Communications & Sustainability at Allianz Suisse Versicherungsgesellschaft AG.

Companies can apply for the certificate

"Employees with different backgrounds have a positive impact on the innovative capacity of companies and thus on their business success," Nehmer continues. Companies can apply for a Swiss Diversity Certificate. Further measures are to follow.

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Diversity and inclusion in Switzerland are still issues that need to be addressed in 2022. Because there are still strong distinctions based on gender, sexual orientation, age, ethnic origin and nationality, religion and world view, impairment as well as social origin. The Swiss Diversity Think Tank, which took place for the first time in Bern, is the first think tank with personalities from business, politics, culture, society, religion and science who are committed to a better future with concrete goals and measures.

A declaration for diversity and inclusion

On the occasion of the first "Swiss Diversity Think Tank" on Monday, 21 March 2022, well-known personalities met: The swinger Curdin Orlik, Bern's mayor Alec von Graffenried, General Manager Estée Lauder Switzerland Maike Kiessling and the Swiss model Manuela Frey worked together with the initiators Michel Rudin, Christoph Stuehn and Christiane Bisanzio on the "Declaration of Diversity and Inclusion in Switzerland" and adopted it. "In order for Switzerland to become a place of diversity in the future, we have to implement all the different categories of diversity and inclusion in our society, recognise their development potential and put it into practice," says the vice-president of "Swiss Diversity", Michel Rudin.

Well-known Swiss opinion leaders commit themselves to the following

After the Mayor of Bern, Alec von Graffenried, had welcomed the representatives and initiators, short, inspiring words followed from them. Christoph Stuehn, initiator and vice-director of the Kunsthaus Zürich, said: "Diversity and inclusion must also play an even more important role in culture and in our culture - as a mirror of our society and a friction surface for the examination of our human existence. And so different perspectives came together, including those from the cultural sector. But representatives from business, politics, society and science were also present. By signing the "Declaration of Diversity and Inclusion in Switzerland", all those present agreed to be an official mouthpiece in their sector. They thus stand with their name for the promotion of diversity and inclusion in Switzerland.

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Big, bigger, biggest: the visions of the think tank

After the ceremonial signing of the declaration, the participants withdrew again to work out and record the individual goals and measures of each person. Hans-Peter Nehmer, Head of Corporate Communications & Sustainability at Allianz Suisse Versicherungs-Gesellschaft AG, said: "We are convinced that the exchange on the topic of diversity not only advances society, but also the economy. Employees with different backgrounds have a positive effect on the innovative capacity of companies and thus on their business success.

Swinger Curdin Orlik wants to "normalise homosexuality in sport" and Daniela Frau, Diversity Manager at the ZHAW SML, wants to ensure that "there is a more intensive exchange between students and companies to promote diversity and inclusion". In addition to the individual goals, the initiators Michel Rudin, Simone Müller-Staubli and Stephan Lendi will also initiate measures relevant to society and companies in the name of the "Swiss Diversity Think Tank".

New Diversity Certificate

The first is the development of a Swiss Diversity Certificate for which companies can apply. "The aim is to create an incentive for companies to constantly and holistically develop and position themselves in several areas of diversity and inclusion," explains Simone Müller-Staubli, Co-Founder of the Swiss Diversity Platform. "It is important to us to directly involve Swiss society in shaping our future and our coexistence. That's why we want to launch an annual online petition that will enable thousands of people to have their say and make decisions on the seven core issues," says Michel Rudin, Co-Founder of the Swiss Diversity Platform.

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30 representatives from politics, business, culture and sport signed a declaration in Bern for a future with more diversity and inclusion. Among them: swinger Curdin Orlik and the EuroGames Bern association.

With a declaration for diversity and inclusion, companies and organisations want to work for a more equal Switzerland. 30 personalities took part in the first "Swiss Diversity Think Tank" on 21 March, which aims to promote diversity in areas such as gender, sexual orientation, age or ethnic origin and nationality. Curdin Orlik, who celebrated his coming out as the first professional swinger in 2020, and the EuroGames Bern association represented the LGBTIQ community.

After an opening speech by the Mayor of Bern, Alec von Graffenried, the participants discussed the issues and challenges they face in their daily work in the field of diversity and inclusion. With a ceremonial signing of the declaration, the representatives committed themselves to promoting diversity in their field of activity as best as possible and to creating greater equality of opportunity.

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Curdin Orlik emphasised that he would like to "normalise homosexuality in sport". For Greg Zwygart, Head of Sport at EuroGames Bern 2023, it is role models like Orlik who contribute to a rethink in society. "Queer people are not visible enough in sport," he says. Some sports exclude people because of their gender identity. In other sports, there is a hostile climate that causes athletes to hide or even repress their sexuality. "The EuroGames Bern 2023 will make queer athletes visible and reduce prejudice," says Zwygart. The EuroGames are Europe's largest LGBTIQ sporting event and will come to the federal city from 26 to 29 July 2023(MANNSCHAFT reported). Sports such as badminton, volleyball, dance and football are planned, open to all levels.

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With Estée Lauder, Swisscom and Coca-Cola, large companies were also present at the "Swiss Diversity Think Tank". "We are convinced that the exchange on the topic of diversity helps society, but also the economy," says Hans-Peter Nehmer, Head of Corporate Communications and Sustainability at Allianz Suisse, "Employees with different backgrounds have a positive effect on the innovative capacity of companies and thus on their business success.

Behind the organisation of the "Swiss Diversity Think Tank" is the platform Swiss Diversity, which also organises the "Swiss Diversity Award Night" every September. The founders include Stephan Lendi, Simone Müller-Staubli and Michel Rudin, Co-President of Pink Cross.

Another project of Swiss Diversity is the development of a certificate to reward companies for their commitment to diversity and inclusion. "This is intended to create an incentive for companies to constantly and holistically develop and position themselves in several areas of diversity and inclusion," explained Simone Müller-Staubli.

With the Swiss LGBTI Label, a certificate already exists that distinguishes companies in their dealings with LGBTIQ workers. In June 2021, 18 companies and organisations received the label(MANNSCHAFT reported).

Switzerland is a country with unique diversity, which even in 2022 cannot be lived freely by everyone and whose potential has not yet been properly exploited. With the creation of a Swiss Diversity Platform, the initiators Michel Rudin, Stephan Lendi and Simone Müller-Staubli are working for better inclusion.

The initiative is broadly supported by personalities from business, politics, culture, society and science. The Swiss Diversity Think Tank will also be held for the first time: A think tank for a constructive exchange on the opportunities and challenges of diversity in Switzerland. By jointly signing the declaration, they are developing a common vision of how diversity and inclusion can be developed in everyday life and in the business world.

We would like to invite you to be present immediately after the development of the vision when opinion leaders officially sign the "Declaration of Diversity and Inclusion in Switzerland" and thus publicly commit to diversity.

Afterwards, the participants and responsible persons will be available for interviews.

• Date: Monday, 21. March 2022
• Time: 17:15 - 17:45
• Venue: Haus der Universität Bern (Schlösslistrasse 5, 3008 Bern)
• Online: Zoom link (follows upon accreditation)
• Procedure: Workshops will be held in which the participants will work out concrete goals and measures. Afterwards, the first signing of the "Declaration of Diversity and Inclusion in Switzerland" will take place in the plenary from 17:15 to 17:45.

Among them are 26 influential personalities with know-how and passion in the field of diversity and inclusion, such as swinger Curdin Orlik, Bernese mayor Alec von Graffenried, general manager of Estée Lauder Switzerland Maike Kiessling or Swiss model Manuela Frey, who, together with the initiators Michel Rudin, Christoph Stühn and Christiane Bisanzio, are heralding a new era for diversity and inclusion. You can find the complete list of participants here.

"To implement diversity and inclusion, it takes all people pulling in the same direction from different perspectives - because I am convinced that living diversity has a positive impact on Swiss society," says Michel Rudin, Co-Founder Swiss Diversity Platform.

Accreditation :

Please register by 15 March 2022 at the latest by return email(christine@ferrisbuehler.com) or by telephone on 056 544 61 65 and inform us of any interview requests with individual participants.

We would be delighted if you would like to be part of this important event for Swiss society.

Kind regards

Christine Bohn

i.A. Swiss Diversity

Ferris Bühler Communications GmbHStadtturmstrasse 8 CH-5400 Baden, SwitzerlandTel. +41 56 209 15 15Direct +41 56 544 61 65christine@ferrisbuehler.comwww.ferrisbuehler.com

Swiss Diversity campaigns for more diversity and better inclusion in Switzerland. The storytelling agency Ferris Bühler Communications is also committed to this goal and works together with the platform to make the organisation's messages and measures known to a broad public. To kick off the cooperation, agency owner Ferris Bühler signed the "Declaration of Diversity and Inclusion in Switzerland", which was drawn up on Monday in a workshop in Bern with around 30 participants.

"Inclusive communication is an integral part of modern corporate life and we communication agencies must contribute to raising awareness among companies," agency owner Ferris Bühler is quoted as saying in a press release. In addition to Bühler, other workshop participants signed the declaration, such as Estée Lauder Switzerland, Allianz Suisse, Coca-Cola Switzerland and the Zurich Kunsthaus, but also personalities such as swinger Curdin Orlik, Bern's mayor Alec von Graffenried and Swiss model Manuela Frey.

A certification for companies

In addition to the communication around the declaration, Ferris Bühler Communications is also responsible for the accompanying communication of other measures to which Swiss Diversity has committed itself: The introduction of a Swiss Diversity certification for companies is the first step towards continuing to shape Switzerland as a place of diversity.

"The certification is intended as an incentive for companies to develop and position themselves steadily and holistically in several areas of diversity and inclusion," says Simone Müller-Staubli, co-founder of the Swiss Diversity Platform. Ferris Bühler Communications will also be part of the certification process for the companies with a communication workshop.

"Thanks to the communicative support and the media network and know-how of Ferris Bühler Communications, we are able to carry our messages into the Swiss economy and society and change behaviour in internal and external everyday business. Switzerland has not yet unleashed its potential," says Müller-Staubli.

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Swiss Diversity is a platform that advocates for more diversity and inclusion in business and society. The initiative was launched in 2021 by initiators Michel Rudin and Stephan Lendi as well as initiator Simone Müller-Staubli and is broadly supported by personalities from business, politics, culture, society and science. (pd/cbe)